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Black Diamond正式宣布整合中国大陆分销体系

发布日期:2019-08-28 10:12:33 编辑:跑步好处网阅读次数:

  2007年9月17日(中国珠海)

  全球领先的攀登和滑雪器材制造商Black Diamond于2007年9月17日正式宣布整合中国大陆分销体系,由上海的Blue Ice公司作为中国大陆的唯一代理。

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  随着去年Black Diamond珠海亚洲公司的建立,在中国近年来攀登和户外运动持续稳健发展的大环境下,BD需要通过与唯一代理商合作,从而更有效地调控产品库存、积极推广市场宣传,为零售商提供强有力的后备支持,最终更好地服务于中国大陆的攀登和滑雪运动爱好者等终端客户。“随着更多新攀登区域的开发,攀登难度和整体水平日益提高,中国的攀登运动保持稳健增长的态势。”BD亚洲的董事总经理Ryan Gellert说,“在未来的一年中,为了更好地服务于攀登者和户外产品零售商,我们将会推出一系列的活动和项目,其中包括组织攀登节,在我们的中文网站上增加更多攀登和滑雪器材的技术知识,以及与中国有关的攀岩、攀冰和登山等活动和赛事的介绍等信息,同时我们还将推出零售合作伙伴项目和攀登精英会员计划。”

  Black Diamond是一个员工拥有的公司,它集设计、生产和测试于一身,不断致力于改进和创新攀登及滑雪类产品,同时还积极地倡导保护环境,多年以来在专业攀登及滑雪装备领域中占据着行业领导者地位。如需了解更多关于Black Diamond的信息,请访问英文网站www.blackdiamondequipment.com或中文网站www.bdel.com.cn

  September 17, 2007 (Zhuhai, China)

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  Black Diamond Consolidates Mainland China Distribution

  Black Diamond Equipment Ltd., a global leader in the climbing and freeride ski markets, announced that they have consolidated their Mainland China distribution with a single partner - Blue Ice Adventure in Shanghai.

  With last year‘s opening of BD ASIa in Zhuhai and the continued growth of climbing and outdoor sports in China, this change allows BD to consolidate inventory, marketing efforts, and dealer support with a single partner in order to better serve climbers throughout Mainland China. “Climbing in China continues to grow as new areas are developed and the standards are continually raised,” comments Ryan Gellert, Managing Director of BD Asia. “We have a number of EVENTs and programs planned for the upcoming year in China aimed at serving both climbers and outdoor retailers. These include hosting a climbing festival, adding event and additional technical info to our Chinese language website, and developing pro purchase and strategic retail partner programs.”

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  Black Diamond Equipment Ltd. is an employee-owned manufacturer of equipment for rock climbing, alpinism and freeride skiing. By consistently building innovative products and actively preserving the mountain environment, Black Diamond has assumed a leadership role in the international outdoor community.

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